Passion
- Since 1981, loudspeakers have been our life. As we want people to enjoy music on a higher level,
with more atmosphere and in varying forms, ELAC is committed to the highest possible quality.
We are dedicated to the perfection of loudspeaker engineering for you to dive into maybe unknown spheres of sound without
restrictions on living ambience.
To be able to produce uncompromising, hard-wearing, and modern products, ELAC is one of the few loudspeaker companies who build
and produce the drive units - the motors - in-house thus continually extending their know-how.
Principles
- The Kiel manufacturers rely on the success factors 'Innovation' and 'Quality' and promote
technical advancement in their own house. This includes room-acoustic research and the development
of computer programs for loudspeaker design and set-up as well as a specialised and highly
vertically integrated production.
Made in Germany
Most of our loudspeakers are handcrafted in Kiel. We only use driver units produced by or only for ELAC.
ELAC's know-how is protected by many patents. Every process is based on 100% inspections and a zero-error
strategy, in the best traditions of ´Made in Germany´.
The customer´s rule
- ELAC is entirely directed by the customer´s satisfaction. Naturally, this also includes quality management
management according to ISO 9001:2000. ELAC quality encompasses all production steps, but also the sales procedures and
after sale service. Part of this is technical consult by specialists as well as warranty services.
Do-It-Yourself
- Development and production under the same roof secure coordination of even the smallest detail. For this, the highly
vertically integrated production at ELAC is a major prerequisite. Every working step, from punching the voicecoil formers and
winding the voicecoils up to special treatments of membranes and the production of magnets, is executed within the strictest
tolerances. Before the next step, the results are checked through adequate measurements.
Outline
- The Schleswig-Holstein enterprise employs ca 50 colleagues in Kiel plus 12 salesmen in Germany and 5 saleamen in
specific countries, besides the representatives in numerous foreign countries. About 40 % of the annual gross sales
are covered by export. Apart from the ´ELAC traditional markets´, China, Taiwan, and Japan, the fastest growing
export market is Russia, where quality ´Made in Kiel´ is highly appreciated.
Sale
- In Germany, ELAC products are sold only by authorised dealers. A consistent European distribution system with EU contracts ratified in Brussels guarantees a clean marketing. ELAC is
represented by various agents throughout the world, who follow the same distribution concept.
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